Senior Manager/Director, Strategic Marketing

Date: Dec 16, 2024

Location:

Houston, TX, US, 77032

We are looking for the right people — people who want to innovate, achieve, grow and lead. We attract and retain the best talent by investing in our employees and empowering them to develop themselves and their careers. Experience the challenges, rewards and opportunity of working for one of the world’s largest providers of products and services to the global energy industry.

Job Duties and Qualifications

As the head of the marketing department for Landmark, the senior Manager/Director of Marketing plays a critical role in setting the marketing direction of a company. As a pioneer in Petrotechnical cloud software, Landmark is looking for an E&P thought leader to understand market and customer preferences, develop and execution of marketing plans, product branding initiatives, digital marketing and events.

Key Responsibilities

Key stakeholder in ensuring superior customer experience by understanding and optimizing customer journey
Develop and implement strategic marketing plans
Orchestrate Landmark Innovation Forum and Expo and presence other Industry events such as IMAGE, EAGE, SPE etc.
Direct and oversee the marketing budget including expansion of the marketing team
Conduct competitive research and analyze market trends
Embed learning and customer experiences within DecisionSpace® cloud applications
Lead, manage, and hold accountable the marketing team
Drive digital marketing efforts, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
Evaluate and enhance product positioning and market presence
Collaborate with other executives to define the company's vision and strategy
Foster deeper relationship with partners to show case the ecosystem and value to customers
Required Skills and Experience
Proven experience as a CMO or similar role leading marketing for large to mid size software companies
Knowledge of a wide range of marketing techniques and concepts especially in SaaS applications
Strong analytical skills, comfortable working with large amounts of data and communicating data findings
Excellent leadership and decision-making abilities
Outstanding communication and interpersonal skills
A deep understanding of the market and marketing trends
Energy industry exposure and experience is a plus

Educational Requirements

Skills are typically acquired through the completion of an undergraduate degree in Marketing, Communications or Liberal Arts and/or at least 10 years of experience in Marketing, of which at least five should be in the industry. Engineering or science background with MBA is ideal
Candidates having qualifications that exceed the minimum job requirements will receive consideration for higher-level roles give (1) their experience, (2) additional job requirements, and/or (3) business needs. Depending on education, experience, and skill level, a variety of job opportunities might be available from the Senior Manager up to the Director Level

Halliburton is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, disability, genetic information, pregnancy, citizenship, marital status, sex/gender, sexual preference/ orientation, gender identity, age, veteran status, national origin, or any other status protected by law or regulation.

Location

3000 N Sam Houston Pkwy E, Houston, Texas, 77032, United States

Job Details

Requisition Number: 195221
Experience Level: Experienced Hire
Job Family: Sales & Marketing
Product Service Line: Landmark
Full Time / Part Time: Onsite Full Time

Additional Locations for this position: Houston, Texas